Goodfood was already the leading brand in the Canadian food delivery market, but they had bigger plans. They were on a mission to change how Canadians shop for groceries, which meant being unlike any other Canadian grocer. Standing out wasn’t enough; they needed to stand apart.
Goodfood removes the barriers between people and good food. They provide high quality meals that are easy to prepare, but they go a step further by making hard to source ingredients and products easily available and reasonable priced.